Surveys and Results

Permanent URI for this collectionhttps://hdl.handle.net/11213/269

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    2006 Member communications study
    (2006-11) Membership Development Office; Allegheny marketing group
    The American Library Association (ALA) requested the Allegheny Marketing Group (AMG) to conduct an online survey with its members to identify areas where communication can be improved, and note any changes from the 2004 study.
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    ItemOpen Access
    2008 Membership research study summary
    (2008-09) Membership Development Office; Harris Interactive
    ALA hired Harris Interactive to conduct an online survey of the ALA membership. The goals of the study were (1) to gain an understanding of the demographic composition of the ALA membership; and (2) to gain an understanding of current employment and benefit patterns within the membership.